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ToolIssues AddressedConsiderationsExamples
Greyfield Redevelopment

A greyfield is a property in decline that is ripe for revitalization and lacks the environmental issues of a brownfield. The term was originally invented to describe declining or abandoned shopping malls, and is still primarily used with that meaning. It has been estimated that 15-20% of all regional malls are already greyfields or soon will be. Greyfields have the advantage that infrastructure is already in place. Ideally they should be converted into mixed-use projects, or at least into projects that are walkable, possess a reasonable density, accomodate public transit, and generate a vital and sociable public sphere.
  • Excessive cost of providing public services/facilities for new development
  • Inadequate public facility capacity for attracting new development
  • Some areas/neighborhoods in need of revitalization
  • Too much land dedicated to parking or other paved areas
  • Unattractive commercial or shopping areas
  • Unattractive commercial or shopping areas
  • Brings in new revenues
  • Developers may resist new restrictions
  • Enables developers to take the lead in bringing quality growth type development to the community
  • Encourages creation of vibrant, walkable community and neighborhood centers
  • Makes use of existing public facilities and infrastructure, thereby reducing local government costs to support new development
  • Reduces amount of land consumed by parking lots
  • Reduces urban sprawl by first developing vacant areas closer in
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Implementation Examples Outside Georgia


Greyfield Redevelopment


Guides For Implementing This Tool

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Georgia Implementation Examples

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Implementation Examples Outside Georgia

California - The Village at Indian Hill Pueblo School Complex is a recent project that placed three new elementary schools and one specialized high school (a total of around 1,700 students) on the site of a deteriorating suburban shopping mall in Pomona, California. 250,000 s.f. of the old mall is still used for retail. The cost savings of reuse, as opposed to a new school on a new site, were significant. The project has spurred development in nearby areas.

California - Located in Mountain View, California, the Crossings is a transit-oriented development (TOD) of 359 units on 18 acres, on the former site of a 1960's shopping mall. Adjacent to a new CalTrain commuter rail station (San Antonio Station), the Crossings contains a variety of housing, including single-family homes, townhouses, rowhouses, and apartments. The higher densities are generally closer to the station, and parks and open space are distributed throughout. An interconnected network of streets and paths tie the development together. In addition, this network knits the development into the surrounding areas, including the station and a pre-existing supermarket, so that residents can easily walk to them. The Crossings was designed by Calthorpe Associates, which is led by one of the leaders of New Urbanism, Peter Calthorpe. It was created in close cooperation with the city of Mountain View, and conforms to the city's San Antonio Station Precise Plan.

Colorado - Lakewood is a suburb of Denver which never had a traditional downtown. When its Villa Italia shopping mall went into decline, the city and a developer worked together to create a mixed-use community, called Belmar, on the land formerly occupied by the mall. When finished in 2007, the area will be pedestrian-friendly and will have one million square feet of shops, restaurants and other services. There will be 700,000 square feet of Class-A office space, and also 1,300 new housing units (a mix of townhomes, loft apartments and live-work units). Nine acres of parks and plazas will be provided. The project was one of five recipients of the 2005 National Award for Smart Growth Achievement from the E.P.A.

Tennessee - In 1998 Chattanooga, Tennessee began to revitalize the deteriorating Eastgate Mall. The project included reconfiguring the mall, creating infill in certain parking areas, and constructing mixed-use buildings which tie the project to surrounding neighborhoods and a nearby office park. In the first nine months, retail occupancy rates rose from below 25% to above 90% leased space. The value of the site, now known as Eastgate Town Center, eventually went from $30 million to $52 million.

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